The Calluna Edit
A space for wedding business owners who want a booked-out business
Here we share resources for Showit website design, wedding business website advice and how to build a website that actually supports bookings.
From how to use Showit as a beginner, to choosing the best Showit templates for your wedding business, to knowing when it's time to stop DIYing and bring in expert support - this journal is designed to help you make confident, strategic decisions about your online presence.
Whether you're just starting out or refining an established wedding business, our goal is simple: clarity, confidence, and websites that work quietly in the background while you focus on your clients.
If you’re thinking about investing in a new website for your wedding business, you’ve probably found yourself stuck between two options. A Showit website template that’s customised to your business. Or a completely custom website designed from scratch. This is one of the most common questions I hear from wedding professionals.
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If you’re thinking about investing in a new website for your wedding business, you’ve probably found yourself stuck between two options. A Showit website template that’s customised to your business. Or a completely custom website designed from scratch. This is one of the most common questions I hear from wedding professionals.
the ones who dream of working with their ideal clients, who crave a website that shows their expertise, and who know the power of the perfect client experience. For those juggling timelines, consultations, and countless details, while still striving to grow their businesses and stand out.
Here, you’ll find insights, practical tips, and real talk on the challenges and triumphs of building a wedding business. From tackling client ghosting and pricing questions to crafting a website that wows, this space is created to support and inspire you, every step of the way. So grab a coffee, dig in, and let’s keep building the wedding business you’ve always envisioned.
This is for wedding pros
If you’re thinking about investing in a new website for your wedding business, you’ve probably found yourself stuck between two options. A Showit website template that’s customised to your business. Or a completely custom website designed from scratch. This is one of the most common questions I hear from wedding professionals.
If you’re considering Showit for your website, chances are you’ve asked the question: Does Showit offer SEO support? Or perhaps you’ve heard rumours like: “Showit isn’t great for SEO.” “Google struggles to read Showit websites.” “You’re better off using WordPress.” As a website designer specialising in wedding businesses, I’ve heard all of these comments over […]
You probably have a beautiful website design. You’ve also updated your galleries, written your packages, and added your testimonials from past couples. But then, you wonder why hardly any enquiries come from Google and how couples just seem to find everyone else on Search, except you and your service.
If you’ve just bought a Showit website template and you’re wondering how to use Showit without it taking over your life, you’re in the right place. One of the biggest reasons wedding business owners switch platforms is because Showit makes it genuinely possible to launch a beautiful, strategic website in days – not months. If […]
If you are a wedding business owner looking for a new website, there is a good chance you have typed “Showit website templates” into Google late at night, opened ten tabs, and then felt completely overwhelmed. They are all pretty.They’re all promising the world.And yet you are still wondering – which one is actually right […]
If you’re in the wedding industry, you already know how much first impressions matter.From your couples’ first enquiry to the moment they say “we do,” every touchpoint tells a story about your brand.And in most cases? That story starts with your website. After 14 years in the wedding industry, I’ve learned that a beautiful wedding […]
